
1. Know your business’ balance sheet thoroughly.
This
may sound obvious, but, as your accountant can confirm, many business
people don’t know how cashflow works and its significance
to keeping their operation afloat. Many owners focus on their business’ profit
and loss statement alone. It’s a potentially fatal mistake
because healthy profits can mask an impending cashflow crisis. Profit
and loss statements don’t usually contain the information required
to make an adequate cashflow projection. For that, you’re going
to need a structured balance sheet that includes all the influencing
factors including debts, interest payments, inventory and so on.
This is the basis for your cashflow projection which represents an “educated
guess” at the likely incomings and outgoings over the period
of time you have selected to map out.
2. Set up a cashflow budget.
You need to focus
on forward planning to generate a “best
guess” about likely future sales and expenses. There are some
cashflow software tools around, but you can also set up your own
program in Excel. If you’re not familiar and skilled with Excel
software, ask your accountant for help to set it
up properly initially. They can also help you select suitable cashflow
software.
3. Review and update cashflow budgets regularly.
It’s your best insurance against potential cash shortages.
If your business has a predictable cashflow, then
cashflow budgeting on a quarterly basis is often enough. If you’re
already visiting your accountant for other tax related
matters, then you can get a cashflow budget prepared at
the same time. The rule of thumb is that
the greater the cashflow uncertainty a business
faces, the more often a new cashflow budget should
be prepared.
If cash is really tight, you might need
to move to weekly projections, and decide which invoices
you’ll pay and whom you need to get
payment from as soon as possible. Watch bank balances
and make sure you don’t have cheques sitting on a desk waiting
to be deposited. This can be time consuming, but you won’t be
the first business that has had to do that from time
to time.
Rapid growth sounds good but, ironically, too much of this
good thing can bring on a cash crunch – which takes many business
owners by surprise. A sudden spurt in sales is often accompanied
by a run down in stock in-hand and debtors not being tracked or followed
up when they go overdue. Strong sales one month often means a cash
shortage next month. By monitoring the business’ cash status
you can arrange credit from suppliers and banks
to cover the temporary shortfalls. However, these arrangements take
time to set up so you
need to be prepared in advance.
4. Set your credit terms carefully.
If the nature of your business requires offering credit, then it
is important to set clear limits to your terms of credit.
5. Get payments in quickly.
Master the art of debtor management. Let debtors know how much time
remains before due dates. Stay in close touch with major debtors
as payment deadlines approach. Offer small discounts for early payment
as an incentive.
6. Pay your creditors strategically.
Take advantage
of credit terms and prioritise payments according to the consequences
involved in going overdue. Wages, taxes and direct
debits are at the top of the list for on-time payment;
key suppliers may be prepared to wait awhile to keep your business.
Don’t
pay early just to get a discounted price unless
getting the discount is better than being without the cash.
7. Plan for the lumps.
Be aware of when lean cashflow
patches are coming up and plan accordingly. Avoid funding major purchases
from your business’ working capital
unless you are sure you have the cash to cover
it.
8. Get finance products working to your benefit.
Overdrafts,
premium funding, lease facilities and cashflow funding products can
all be excellent tools to help match a business’ cash
supply with planned outlays. Even the business
credit card can be a good way to ease the squeeze as long as you
are sure the debt can
be paid before interest kicks in.
9. Don’t incur tax and other statutory penalties.
Save yourself the money and the stress!
10. Keep your hands out of the till.
Make cash drawings for personal purposes according to conservative
cashflow forecasts.